General Motors Maven Will Offer A Platform Resembling Airbnb For Mac
Taking a cue from Airbnb, General Motors is encouraging owners and renters of some vehicles made by GM to sublease them out for cash under a program launched Tuesday in Chicago, Detroit and Ann Arbor, Michigan. Those who own or lease 2015 model or newer Chevrolet, Buick, GMC and Cadillac vehicles can list their cars and trucks to rent when they don't intend to use them through GM's existing car-sharing platform, Maven. Consumers keep 60 percent of the money garnered from renting the car, and Maven the rest.
General Motors Maven Will Offer A Platform Resembling Airbnb For Mac Free
Dubbed Peer Cars, individually owned vehicles will be available alongside Maven Cars for rental by more than 150,000 current Maven members, GM said in a All vehicles are insured through GM's $1 million insurance policy. The business model is akin to Airbnb, where people offer their homes for short-term rentals, or a San Francisco service called, that lets people list their cars for others to rent for an hourly fee.
Maven will be looking at data from the beta test ahead of expanding Peer Cars to other U.S. Locations this fall, according to Julia Steyn, vice president of General Motors urban mobility and Maven. The car-sharing program was designed for urban environments or university campuses. Automotive behemoth General Motors launched its own car-sharing division in 2016. Maven, has swelled to 200,000 members and is rolling out its peer-to-peer offering in San Francisco and nine other. General Motors plans to start a pilot program that will enable car owners to rent out their vehicles when they aren’t using them.
'Your car is one of the most expensive things you own. Sitting idle, it is a wasted asset,' Julia Steyn, the vice president of GM Urban Mobility and Maven, said in the statement. 'Maven's peer-to-peer offering is a smart way for owners to offset their vehicle investment.' The automaker plans to expand the program to include additional U.S. Cities in the fall.